Meet The Team
Our talented team combines creativity, expertise and innovation to design, manufacture and deliver safe, inclusive outdoor play spaces across the UK.
The People Behind Creative Play
Meet the talented people behind Creative Play and discover the expertise, experience and dedication that go into every project, from the initial consultation through to installation and beyond.
From design and sales to manufacturing, installation and aftersales, our teams work together to make your project as straightforward as possible. Whether you need help developing your ideas, creating a tailored design or bringing your finished playground to life, our people are here to support you every step of the way.
Behind every successful playground is a team that understands what makes a great play space. These are the people who bring your visions to life.
Directors
James
Managing Director
Read MoreI started out at Creative Play installing equipment in the mid 1990's, since then I have worked in most areas in the business including production, Maintenance, Delivery, Design, Aftersales and Operations. I took over the role of Managing Director in 2015.
Fun fact: I have never seen a Harry Potter film.
Louise
Finance Director
Read MoreResponsible for ensuring compliance and due diligence in financial & personnel management of the Company for our Stakeholders. Maintaining our financial and HR records, reporting and aligning within regulatory environments. Supporting the Company's overarching strategic objectives within the wider ESG framework.
Fun fact: I once served Tyrone Dobbs from Coronation Street in Ikea.
Tom
Commercial Director
Read MoreHere at Creative Play, my primary role is to oversee all aspects of the design process, working closely with all other departments within the business.
I work with a team of talented Playground and Product Designers, who create exciting and engaging visualisations, alongside educational and fun products. Other duties include looking after our Graphic Design requirements. Our aim is to provide industry leading designs that showcase our exciting products, services and brand to our customers.
Fun fact:I lived in Western Australia for 3 years when I was young.
Sales & Marketing
Kelly
Customer Play Advisor
Read MoreMy role is varied across the Sales and Marketing department.
I'm the first point of contact for our customer's who want to develop their playgrounds, arranging customer consultations for our sales team and providing quotations for playground projects. I also support the sales team on the road with various admin tasks and managing their diaries.
On the marketing side of my role, I'm responsible for all of our social media channels, regularly posting and interacting with our followers. I also enjoy creating marketing content such as flyers and magazine advertisements along with helping to organise trade shows and events.
Fun fact: I have swam a 25m freestyle race against the Olympian James Hickman... and lost!
Tim
Head of Sales
Read MoreEssentially, I am a member of the face to face sales team at Creative Play. I am responsible for meeting customers within a designated selection of regional post codes. Our main aim is to design a fabulous play space through a very consultative approach, by meeting face to face with customers at their site. No two sites or customers are the same. Each meeting establishes specific requirements and customer goals for the development of their children who have the fantastic opportunity to play on a Creative Play installed play area.
Fun fact: I have a phobia of Bananas!
Bryn
Digital Marketing Lead
Read MoreCreating content, copy and company documentation that brings the Creative Play brand to life.
Fun fact: Rode a camel into the Sahara Desert on a camping trip. While sweating in the relentless 50 Celsius heat I became Twitter friends with a film composer when I mentioned on social media that I was listening to one of his more majestic soundtracks to complement the mood of the journey.
Ryan
Area Sales Manager
Read MoreAs a Area Sales Manager, my role is to support potential customers with their playground ambitions. Starting with an initial face-to-face meeting, it is always great to meet new people, all with different ambitions for their own play areas.
Having previously worked as a customer play advisor in the office, this experience has allowed me the opportunity to take my skills onto the road, to help create fun, vibrant and educational spaces.
Fun fact: I've completed the 3 peaks challenge in 24 hours!
Simon
Regional Sales Manager - South
Read MoreAs the Regional Sales Manager for the South, I am always out meeting new people, listening to their needs and surveying their potential play installation areas. Once I have understood the clients needs and surveyed the area, I create a brief and sketch some ideas which helps our Design Department to create wonderful visuals which I can present to our clients.
My favourite part of the job is receiving positive feedback throughout the sales process. For example, this may be a client’s surprise at how competitively priced our project is or a client expressing their gratitude for providing a proposal which meets their precise requirements and exceeds their expectations.
Fun fact: I can turn my tongue upside down and I have an extra electrical connection in my heart!
Andrea
Area Sales Manager
Read MoreAs an Area Sales Manager for the Midlands, no two days are the same! From meeting all kinds of lovely people in schools, parish councils, holiday parks and pubs, every single project is different. Living in the heart of rural England means my days are spent travelling on the road in all weathers, so preparation is key – and extra boots are essential! It all adds to the fun…
Once I arrive on site, the process for me begins with listening to our customers’ needs and their vision for the future. I then survey their potential new play area and suggest equipment that offers the greatest play value and return for the customer. From there, I create a detailed brief with further ideas, which is then sent to our amazing design department – this is where the visuals come to life. I’m then able to present these back to our customers. This always feels like Christmas morning to me, full of excitement and anticipation!
Fun fact: I used to hold a second dan black belt in karate!
Travis
Area Sales Manager
Read MoreAs an ASM, I am essentially the face-to-face representative for Creative Play in the South East. My role is vast but, to summarise, I meet with prospective and existing customers as the first step in their journey to having a new or revitalised play space.
My role is to understand what their vision is and who the space is intended for. Quite often, the customer has less of an idea of what they want than I do, and I am there to help inspire them. I will measure the available space, consistently talking with the customer to discover the school’s needs and wants.
Fun fact: In 2020 I got my power boat license... and have not been on a boat since!
Claire
National Sales Manager
Read MoreAs National Sales Manager, I lead the Aftersales, Sales, and Marketing teams, focusing on providing support to our Field Sales Team. My mission is to ensure the continued growth and performance of our company as we expand our presence in the market.
By leveraging strategic marketing initiatives, streamlined sales processes, and strong aftersales support, we are driving long-term success and building stronger customer relationships across the board.
Fun fact: I managed to almost drown in the Dead Sea although apparently impossible!
Playground & Product Design
Amy
Product Design Manager
Read MoreAs Product Design manager, I look after the Product Design department here at Creative play. The Product design team and I focus on understanding the requirements of our young users, continuously looking to update and design fun and engaging playground equipment to enrich their play experiences.
When designing and updating products we always consider safety standards and materials used to ensure the longevity and sustainability of our products. The design process involves utilizing our advanced CAD (Computer Aided Design) software to create play equipment, technical drawings, and 3D visuals. We then use these designs to create manufacturing programmes for our CNC and Drilling machines. Finally, we collaborate closely with our production team throughout the on-site manufacturing process.
Fun fact: My favourite camping trip would have to be when I went across North America, on this trip I hiked into the centre of the Grand Canyon, slept among wild Elk and attended a strangers wedding in Las Vegas.
Dwayne
Design Manager
Read MoreThrough working closely with the sales team myself and other designers bring to life customers ideas visually and enable accurate & competitive pricing for the project to take the next step (hopefully an order!)
Fun fact: Through doing a parachute jump in 2020 & a walking challenge consisting of doing over 1,000,000 steps in April 2023, I've managed to raise over £12,000 for charity (Sarcoma UK).
Chelbie
Senior Playground Designer
Read MoreBeing a Senior Playground Designer, I get to design playgrounds all over the UK. From Developing & Designing customer ideas to seeing it in real life! My favourite part about being a designer is that I get tailor each playground to each individual; using my artistic flare to produce a playful & original spaces for all kids to enjoy year round.
All of our designs are posted out to you; in a large A1 poster ready for you to hang up and visualise your new play space.
Fun fact: My most prized possession is a signed Gromit Unleashed Figurine signed by Peter Lord, Nick Park & David Sproxton (HIDDEN SAFELY AWAY OBVIOUSLY! - maybe only Aardman fans can relate...)
Tom B
Playground Designer
Read MoreAt Creative Play, one of the roles for a Playground Designer is to bring our customer's visions to life! After several mugs of coffee and square eyes from the computer screen, we produce stunning 3D Visuals to paint a clearer picture of what their new play space will look like.
Fun fact: I have a deep rooted fear for opening a fresh bag of bananas and I am related to Neil Buchanan from Art Attack (kind of).
Hugo
Product Designer
Read MoreOur job is a bit like playing Tetris, but with slides, ramps and bridges on a screen sized version of your own school playground. Our playground advisors give loads of information to work with, ensuring we make the very most out of your space.
This includes equipment, surfacing choices, site photos, mock up drawings, and a very handy 3D model of your future play area that we can bring into CAD to get your project started. After a considerable amount of clicking, we then have an accurate and unique 3D environment of your brand new play area that we can use to create realistic and exciting visuals.
Fun fact: I'm very fond of reptiles and used to look after 4 (very lovely) Ball pythons and 1 (very grumpy) western hognose snake.
Production Team
Istvan
Factory Operative
Read MoreIn my role as a playground joiner, I am dedicated to transforming creative ideas into safe, captivating play spaces for children.
Hobbies: Travelling and eating.
Csaba
Factory Operative
Read MoreUsually use all machineries day by day, measuring, cutting ropes, and make nets from them. Helping the team, where needed.
Hobbies: Watching football, riding a bike, swimming, gardening, reading and watching movies.
Operations And Installation
Lisa
Senior Operations Office Manager
Read MoreI am part of a great team and my main job role includes, booking in the installations with the customers and arranging the pre site surveys. I manage the diary's for the Installation/Contract Managers, I also schedule in the teams and send out their job packs for the working week. I also help with the ordering for the jobs.
Fun fact: I love music, going to the theatre and a good book. But my main hobby/passion is definitely traveling/sightseeing, I found different countries traditions and cultures extremely fascinating, and who doesn't love amazing food and a good wine.
Maldwyn
Project Manager
Read MoreMy role involves working closely with customers during installation and making sure that their project runs smoothly and efficiently. This means working closely with the installation and operations departments, making sure that all HSE is always adhered.
Having worked in the playground industry since 1990, I have primarily focused on installing metal/steel manufactured equipment, handling all groundwork for new surfacing. Additionally, I have worked installing wetpour and rubber mulch surfacing in the mid 2000's.
Fun fact: I was a home birth.
Daniel
Installation Team Leader
Read MoreI get to travel around the country installing playgrounds in schools/public parks and much more. I enjoy working away from home, its such an eye opener.
Fun fact: I love running and hiking
Aftersales & Maintenance
Simon
Aftersales / Maintenance
Read MoreCarry out repairs and inspections on outdoor play equipment.
Fun fact: I taught myself how to drive at age 11 in my dad's fuel tanker.
Philip
Aftersales / Maintenance
Read MoreMaintenance and repair of all existing installations.
Fun fact: I support Liverpool football club.
Lyndsey
Aftersales Team Leader
Read MoreAftersales Team Leader is a varied role that provides support to the aftersales team that includes our Aftersales Manager, 3x Maintenance Engineers and 1x Inspector.
This includes communicating with customers via email or telephone to provide a solution to problems with their play equipment, raising quotations, sales orders and scheduling repairs. Ordering tools, materials, skips etc for the scheduled repairs. Also, arranging maintenance inspections, uploading , fi ling reports and providing follow up quotations based on report findings.
Fun fact: I still can recite the whole of the Bart Simpson rap that I performed on stage at school when I was 12!
Finance And Human Resource
Norma
Accountant
Read MoreI have been with Creative Play since 2022 working as an Accountant. In my role I am mainly responsible for credit control. I am also responsible for cashflow monitoring as well as assisting with the monthly financial reporting.
I have a keen eye for detail and enjoy working with numbers and financial data.I take pride in maintaining accurate financial records and ensuring timely payment from our customers.
Fun fact: As a child I memorised the 66 books of the bible in their order, years later I can still recite them.











